Job Description

Kforce has a client that is seeking a Marketing Specialist in Minneapolis, MN. Duties:

• Responsible for the development and implementation of the multi-channel marketing programs and strategies to support business line goals; This could include marketing, advertising, promotions, sales collateral and point of sale materials
• Marketing Specialist will deliver measurable, customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement
• Evaluates and measures program results to optimize investment
• Works with agencies and cross-functional teams to produce materials that are branded and compliant
• As a Marketing Specialist, you will collaborate with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies
• Works with leadership teams to coordinate, develop and execute marketing events such as tradeshows, seminars, industry sponsorships, local events, etc. to achieve business line goals
• Provides solutions and problem solve for business line objectives
• Well-developed written and oral communication skills, including presentation skills
• Proficient computer navigation skills using a variety of software packages
• Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant
• Ability to complete projects on target, on time, and on budget
• Able to take action based on information provided by leadership team and research data - Strong organizational, interpersonal and team building skills

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